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Brand

T-Bird Company

Name of the Brand

The name of the brand will be T-Brid which is an acronym that stands for Technology-Hybrid. The word is coined to show a combination of the latest automobile technology and hybrid capabilities.

Industry and the Problem Solved

Even though there are vehicles in the industry that use artificial intelligence technology, the main challenge is that they are not easily accessible by many consumers because of their cost. Additionally, the automobile industry is dominated by cars that emit a lot of carbon into the environment which poses a challenge to sustainability. Hence, the T-Bird alternative fuel vehicle vehicles have been manufactured in such a way that they use both artificial intelligence and hybrid technologies, and they are different from the brands that currently exist in the market because of their low cost.

“why”

            T-Brid is suited to meet the demand of vehicle enthusiasts who are interested in a product that gives them value for their money while assuring them 100% safety. The company intends to create a unique product in the automobile industry, and one that will compel consumers to give it a try even if they are used to other competitors’ brands. To attain its mission, the firm believes in creating a conducive environment for its employees and ensure that feedback from consumers is valued. The entity is also committed towards ensuring that there is a an amazing customer experience. By maintaining the values of integrity and passion, we believe that we will solve the needs and wants of our esteemed clients.

T Bird’s Slogan

Embracing Safety and Technology for a Better Tomorrow

T Bird’s Logo

The frame indicates the employees and management ability to try out different technological capabilities to ensure that consumers get value for the money that they spend on the company’s products. The round shape below the frame has a thick outer layer that symbolizes the safety of our products.

Who You Champion

Brand Voice

1. Uplifting
2. Empowering
3. Friendly
4. Informative
5. Helpful

Brand’s Looks

Source:(https://images.app.goo.gl/MugXJKBLoehNEQJs5)

Source:(https://images.app.goo.gl/Y1qjDzxG3vvCdW17A)

Competitor’s Audit

References:

Source:(https://images.app.goo.gl/MugXJKBLoehNEQJs5)

Source:(https://images.app.goo.gl/Y1qjDzxG3vvCdW17A)

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